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Welcome to The Clinic Boss Show podcast! This show is for Physical Therapy, Chiropractors, Dentists, and Massage therapy clinic owners who want to make more money, impact more people while having more freedom. Learn from Rick Lau, the $83/million dollar a year Physical Therapy and Chiropractic clinic owner. With over 127 successful clinics. Inside each episode, Rick shares his secrets to growing a Physical Therapy and Chiropractic clinic from $0 to $83/million per year. Plus interviews highly successful clinic owners to get them to spill the beans on their secrets to becoming the go-to clinic in their community, getting more patients, treating less while making more, and so much more.
Episodes
6 days ago
6 days ago
In this episode of The Clinic Boss Show, Paul sits down with Rick Lau, serial entrepreneur and founder of CallHero, to unpack the real story behind scaling—and selling—a 127-location clinic empire. Rick shares how he went from buying clinics out of school to building multiple 7- and 8-figure businesses, including Clinic Accelerator and Clinic Supplies Canada.
Known for his no-fluff insights and battle-tested systems, Rick gets real about the challenges of rapid growth, choosing the right business partners, and how he learned (the hard way) to hire slow and fire fast. He also pulls back the curtain on CallHero, the AI-powered communication software built to solve one of the most costly problems in healthcare: missed calls and poor front desk conversion.
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Timestamps:
(00:27) Introduction to Rick Lau and His Journey
(01:57) The Evolution of Rick's Healthcare Business
(05:04) The Genesis of Call Hero
(06:58) Scaling and Exiting Healthcare Practices
(11:03) The Importance of Business Valuation
(15:11) Funding and Expansion Strategies
(20:41) Partnership Models in Practice Ownership
(23:28) Navigating Partnership Challenges
(28:34) Lessons from Failures and Hiring Practices
(32:05) Attracting Talent Through Social Media
(33:04) The Importance of Marketing for Recruitment
(34:24) The Genesis of Call Hero
(35:50) Enhancing Patient Experience with Call Hero
(37:33) Integrating Call Hero with Existing Systems
(39:55) Core Features of Call Hero
(42:08) Measuring Call Performance
(44:51) Improving Conversion Rates
(51:17) Winback Strategies for Missed Opportunities
(56:03) The Future of Communication in Clinics
Friday Jun 20, 2025
Friday Jun 20, 2025
In this episode of The Clinic Boss Show, Rick sits down with Manju, a chiropractor and former clinic owner, to unpack the real journey behind starting and scaling a healthcare practice. Manju shares how she built a thriving business with a $20K startup budget, overcame early struggles, navigated COVID, and ultimately created a sellable asset - while staying true to her lifestyle goals.
From $2K per month and burnout to a 7-figure exit. Manju went from exhausted associate to leading a 17-person team and selling her clinic for millions. All within 9 years. She launched just 2.5 years out of school, built a thriving solopreneur practice, then decided to go all in. She built a business that ran without her.
Whether you want a simple lifestyle clinic or a million-dollar machine, Manju proves both are possible.
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Timestamps:
(00:37) Manju's Journey to Clinic Ownership
(04:50) Challenges Faced by New Graduates
(07:34) The Decision to Open a Practice
(15:24) Building a Community Connection
(18:20) Taking the Leap into a New Space
(21:32) Startup Costs and Initial Investments
(24:13) Revenue Growth Over the Years
(28:02) Marketing Strategies and Patient Acquisition
(32:34) Adapting During COVID-19
(39:07) Expansion and Selling the Business
(43:38) Valuing a Business: Insights on Worth
(44:40) The Benefits of Buying an Existing Practice
(47:18) Building a Lifestyle Business vs. a Million Dollar Clinic
(50:36) Understanding Your Intent: Lifestyle vs. Ambition
(54:22) Preparing for Practice Ownership: Steps to Take
(59:12) Marketing Strategies for Your First Clients
Friday May 23, 2025
Friday May 23, 2025
In this episode of The Clinic Boss Show, Rick sits down with Scott Terrio, consumer insolvency expert and senior advisor at Hoyes Michalos, to unpack the financial crisis few clinic owners talk about: personal debt, tax traps, and business insolvency.
With over 15 years in the insolvency industry and 8,000+ client filings under his belt, Scott brings a sharp, no-BS perspective on how smart business owners end up financially ruined and what they could’ve done to prevent it. Known for his straight-shooting advice and regular appearances on BNN Bloomberg, CBC, and Moneysense, Scott breaks down the difference between bankruptcy and consumer proposals, the red flags clinic owners ignore, and how to legally protect your home and assets when things go south.
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In this conversation, Scott and Rick dive into topics such as:
1. Avoiding Financial Ruin as a Clinic Owner
- Why Most Business Owners Wait Too Long to Call a Trustee
- The Hidden Dangers of Personally Guaranteed Leases & Loans
- How to Know When It’s Time to Shut Down Your Business
2. Bankruptcy vs. Consumer Proposal: What Every Owner Needs to Know
- How Consumer Proposals Work—and Why 90% of People Choose Them
- What an R7 Credit Rating Means for Your Future (and How to Recover)
- The 3 Factors That Decide How Much of Your Debt You Can Wipe Out
3. The Truth About Incorporation & Liability
- Why Your Corporation Doesn’t Actually Protect You from CRA
- Director Liability 101: What the Government Can (and Will) Come After
- Smart Moves to Shield Your Assets Before Trouble Hits
4. From Taxes to Insolvency: The Domino Effect Killing Small Businesses
- The Most Common Mistakes with HST and Payroll Tax
- Why Overleveraged Homeowners Are Filing in Record Numbers
- How to Spot—and Stop—a Financial Spiral Before It Starts
5. Mental Health, Money Stress & the Cost of Hanging On Too Long
- The Emotional Toll of Business Debt (And Why It’s Not Just About Money)
- What Really Happens to Your Life After a Proposal or Bankruptcy
- Why Calling a Trustee Early Could Save Your Health and Your Marriage
Wednesday Mar 19, 2025
Wednesday Mar 19, 2025
In this episode of The Clinic Boss Show, Manju sits down with Lindsey Walker, clinic owner and mom of two, to talk about the real struggles of juggling motherhood and business. Lindsey shares how she went from "never wanting to own a business" to running a thriving physiotherapy clinic—while raising two young kids. She breaks down the mindset shifts, systems, and key hires that helped her scale without burning out.
Lindsey is a physiotherapist and owner of Fulcrum Physiotherapy in Calgary, Alberta. She never planned to be a business owner, but after feeling stuck in traditional practice, she took the leap and opened her clinic in 2022 (during COVID). During her second mat leave, she hit a major fork in the road—either scale or shut it all down. She joined Clinic Accelerator, doubled her revenue in a year, expanded to a second room, and built a powerhouse team of three PTs—all while juggling life as a mom of two.
In this conversation, Manju and Lindsey discuss topics such as:
1. Leaving the 9-5 & Taking the Leap
- Why She Walked Away from a Steady Paycheck—and If She Regrets It
- Leaving Private Practice: The Best or Worst Decision?
- From Burnout to Business Owner: The Moment Everything Changed
2. The Gym-Based Clinic Model
- How She Started with Just $100 and 13 Patients Without Taking a Huge Risk
- Renting a Room vs. Owning a Clinic: Which One Makes More Sense?
- Why Only 30% of Her Patients Come from the Gym—and Why That Works
3. Growing While on Maternity Leave
- How She Kept the Business Running During Maternity Leave
- The Hardest Part of Hiring Her First Clinician—and What She’d Do Differently
- Scaling a Clinic as a Mom: What Actually Works?
4. Systems, Outsourcing & Avoiding Burnout
- Virtual Reception Changed Everything—No More Answering Calls While Feeding Her Kids
- The Slack System That Keeps Her Clinic Running Smoothly
- Why She Only Works 1.5 Days a Week and Still Doubled Revenue
5. The Mindset Shifts That Changed Everything
- Execution Over Perfection: The Key to Scaling Fast
- The Leadership Shift That Made Her Team Thrive
- "Comparison is the Thief of Joy"—How She Learned to Stay in Her Lane
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Manju Asdhir: https://www.instagram.com/manjuasdhir/
Lindsey Walker: https://www.instagram.com/lindsey.physio/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Monday Mar 03, 2025
Monday Mar 03, 2025
In this special episode of The Clinic Boss Show, Rick sits down with coaches in our community to break down the latest updates on tariffs, analyze how they could impact clinics across Canada, and discuss what business owners can do right now to stay ahead.
In this conversation, we discuss topics such as:
- Understanding Tariffs and Their Impact on the Healthcare Industry
- Job Losses, Inflation & Patient Spending – How tariffs could affect employment, benefits, and patient spending—and how to adapt
- Regional Impacts – What clinic owners across different provinces are seeing and expecting as tariffs take effect
- Healthcare’s Shifting Landscape – How insurance companies, funding sources, and government policies may respond
- Recruitment & Retention Challenges – How hiring, compensation, and workforce dynamics could shift in the coming months.
- Financial Strategies – Practical ways to cut costs, streamline operations, and secure long-term stability.
- Growth Opportunities in a Downturn – Why now is the time to double down on marketing, patient retention, and leadership.
- Planning Your Exit Strategy – Thinking about selling? Here’s how economic shifts could impact your clinic’s valuation.
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Thursday Feb 27, 2025
Thursday Feb 27, 2025
In this new episode of The Clinic Boss Show, Rick & Manju sit down with Brennan Chan to discuss his journey from being a physio to starting his own practice.
Brennan is a physiotherapist and owner of Cadence Physiotherapy & Rehab. He took the risk in starting his practice in 2023 and now runs a fully booked practice with a 5 star rating and over 70 Google reviews.
Manju, the owner of Kawartha Care Wellness Centre, is a chiropractor who built her clinic from scratch, turned it into a multi-million-dollar practice with a team of 17, and sold it all in 8 years. Now she is one of Clinic Accelerator’s coaches working directly with solopreneurs and startups.
In this conversation, Rick, Brennan, and Manju discuss topics such as:
1. Making the Decision to Open a Clinic
- The Exact Moment He Had to Leave & Open His Own Practice
- 50% of Earnings Gone to the Clinic Owner?!
2. Financing & Setting Up the Clinic
- Bought the Clinic Space Instead of Renting—Smart or Risky?
- How to Get a Business Loan (Even If You’ve Never Owned a Clinic Before)
- 500 Sq. Ft. Clinic? Why Starting Small Was the Smartest Move
- $70K in Renovations & Equipment? The Unexpected Costs of Setting Up a Clinic’
3. The First Few Months: Getting Patients & Managing Costs
- The First Few Months: Getting New Patients. What Worked?
- How to Keep Your Monthly Expenses Low?
- How to Get a 3-Week Waitlist by Booking the Entire Full Treatment Plan Upfront?
4. Hiring & Growth
- When to Hire Your First Clinician?
- Why Run a Small Solopreneur Practice Instead of a Big Clinic?
5. Running a Lean, Low Cost Practice
- How Do You Use Your Virtual Assistant? How Do You Manage Them and Communicate?
6. Money & Lessons Learned
- How Much to Save Before Quitting? The 6-Month Rule for Solopreneurs
- How Long Does It Take to Break Even & Start Making a Profit?
- From Steady Paycheck to Business Owner: How to Handle Unpredictable Income
- Biggest Regrets & Lessons After 2 Years of Running a Clinic
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Manju Asdhir: https://www.instagram.com/manjuasdhir/
Brennan Chan: https://cadencephysiorehab.ca/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Sunday Feb 16, 2025
Sunday Feb 16, 2025
In this new episode of The Clinic Boss Show, Rick and Darryl sit down with Carys Jones to discuss all things HR. From the rise of “claims culture” and employee lawsuits to the hidden dangers of misclassifying independent contractors, this episode is packed with essential legal and HR insights for clinic owners.
Carys is a Business Development Partner for Peninsula Canada, a dedicated HR and health & safety consultancy serving over 6,500 Canadian small/medium-sized businesses 24/7. She is responsible for securing and managing businesses in the small to midsized market sector by identifying gaps in HR and health & safety programs, and providing tailored solutions.
Darryl Yardley has recruited and mentored over 250+ students and new grads on how to be successful with patient engagement. HE also has opened and designed dozens of floor plans for his PT clinics as well as startups to optimize the patient experience while getting the most revenue per square footage out of the clinics.
In this conversation, Rick, Carys, and Darryl discuss topics such as:
- What “claims culture” is & why more employees are suing their employers
- Why toxic employees spread fast & how to fire them before they do damage
- What makes an independent contractor legally an employee & how to avoid misclassification
- How misclassification leads to massive legal & tax bills (and how to protect yourself)
- Why firing an independent contractor can backfire & how to avoid a lawsuit
- How to terminate staff or independent contractors the right way
- Why withholding wages is illegal & what you should do instead
- How discrimination & harassment claims are on the rise & what clinic owners must know
- Why mishandling mental health leave can lead to lawsuits & how to prevent it
- How to eliminate bad behavior from independent contractors
- Why you should stop giving annual raises & start using performance-based bonuses instead
- Why you need to address conflict when it happens and document
- Why poor HR documentation leads to legal trouble & how to fix it (employee contracts, handbooks, performance reviews, offboarding)
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Darryl Yardley: https://www.instagram.com/darrylyardley
Carys Jones: https://www.instagram.com/carysjonessss/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Sunday Feb 09, 2025
Sunday Feb 09, 2025
In this new episode of The Clinic Boss Show, Rick sits down with Terry Davison to discuss the evolution of EMRs, AI replacing front desks, and how practitioners are stealing patient databases to start their own clinic.
Terry is the Founder and President of Juvonno, a clinic management and EMR software. Juvonno is an all-in-one EMR solution that gives allied health professionals an easier way to manage their schedule, online booking, charting, billing, communication, and reports, from one flexible platform.
In this conversation, Rick and Terry discuss topics such as:
- What are multi-location clinics looking for in software?
- Practitioners stealing patient databases to start their own clinics—what NOT to do.
- The future of AI in clinics: Charts, outcome reporting, AI agents, robots, kiosks, and replacing front desks.
- Why profit margins are decreasing—and what you can do to fix it.
- USA vs. Canada: The key differences between practice owners in both countries.
- What trends are showing up across 2,200 users?
- Online booking now requires credit cards.
- The rise of new clinic openings - why and what this means?
- The rise of solopreneurs and building profitable lifestyle businesses.
- The consolidation wave: Why big players are buying unprofitable $500K clinics.
- Top 3 biggest mistakes clinic owners are making with their software right now.
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Terry Davison:
Website: juvonno.com
Email: terry@juvonno.com
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Tuesday Jan 14, 2025
Tuesday Jan 14, 2025
In this new episode of The Clinic Boss Show, Rick sits down with Kecia Barr, the Marketing Director at First Settlement Physical Therapy (FSPT), a 48-location powerhouse in Ohio and West Virginia.
Kecia discusses how 80% of their new patient evaluations come from doctor marketing and shares her proven strategies for building and maintaining strong referral relationships. Whether you’re managing one clinic or many, these actionable tactics will help you master doctor marketing and grow your practice.
In this conversation, Rick and Kecia discuss topics such as:
- How to manage marketing for 48 locations
- Doctor Marketing: The backbone of new patient growth
- How to build rapport with gatekeepers
- Getting Referral Coordinator’s Contact information
- Building relationships without being salesy
- Top questions and strategies for referral success
- Communication and follow-up rhythm
- Tracking and metrics for Doctor marketing
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Thursday Jan 09, 2025
Thursday Jan 09, 2025
In this new episode, Rick sits down with Manju & Darryl to discuss Rick’s latest experience at his dentist appointment. He saw a dentist 3 times in a week, spent over 1K, and left with giving a Google review and booking 4 more visits.
Darryl has recruited and mentored over 250+ students and new grads on how to be successful with patient engagement. He also has opened and designed dozens of floor plans for his PT clinics as well as startups to optimize the patient experience while getting the most revenue per square footage out of the clinics.
Manju the owner of Kawartha Care Wellness Centre is a chiropractor who built her clinic from scratch, turned it into a multi-million-dollar practice, and sold it all in 8 years. Now she is one of Clinic Accelerator's business coaches working with solopreneurs and startups.
In this conversation, Rick, Darryl and Manju discuss topics such as:
- Ricks share his story on how he saw a dentist 3 times in a week, spent over 1K, and left with giving a google review and booking 4 more visits
- Lessons from dentists on booking care plans
- Give patients a quick win: show before and after results at first appointment
- Why you should discuss the consequences of not getting treatment or following the care plan
- Use the “Grandma Approach” to personally guide patients to book their full care plan
- How to get your team to start implementing these patient experience hacks and using care plans
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com