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Welcome to The Clinic Boss Show podcast! This show is for Physical Therapy, Chiropractors, Dentists, and Massage therapy clinic owners who want to make more money, impact more people while having more freedom. Learn from Rick Lau, the $83/million dollar a year Physical Therapy and Chiropractic clinic owner. With over 127 successful clinics. Inside each episode, Rick shares his secrets to growing a Physical Therapy and Chiropractic clinic from $0 to $83/million per year. Plus interviews highly successful clinic owners to get them to spill the beans on their secrets to becoming the go-to clinic in their community, getting more patients, treating less while making more, and so much more.
Episodes
Wednesday Mar 20, 2024
Wednesday Mar 20, 2024
In this new episode, Rick sits down with Neil Trickett to talk about the best marketing channels for your business, the importance of real photos vs stock, and how to allocate your marketing budget.
Neil is the founder of Practice Promotions, where he helps physical therapy practices implement successful marketing strategies based on his experience during his 8 years of owning his own PT practice. They have sent out more than 3 million promotional pieces for physical therapy practices nationwide.
In this conversation, Rick and Neil discuss topics, such as:
- Marketing Trends to Pay Attention to
- Top 5 Marketing Channels
- Examples of Crappy Websites
- Key Marketing Metrics
- Front Desk Conversion and Selling
- Google Reviews
- Word of Mouth Marketing, Direct Mail Marketing, Email Marketing Newsletter
- Medical Model vs Direct Access Multidisciplinary
- Multi-Disciplinary Clinics in the USA
Follow Neil Trickett:
Instagram: https://www.instagram.com/practicepromotions/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Monday Mar 18, 2024
Monday Mar 18, 2024
In this new episode, Rick sits down with Dr. Nona Djavid, to discuss why you shouldn’t franchise your business and how to know when it’s the right time to quit.
Dr. Djavid, a chiropractor/life coach, is the founder and owner of eLIVate Club where she has helped thousands of entrepreneurs transform their lives and businesses.
In this conversation Rick and Dr. Nona Djavid discuss topics, such as:
- Dealing with a Bad Economy and Inflation
- Dealing with Adversity
- Working One Week per Month and Billing $1 million
- Success ingredients - Two Components: Energetics & Mechanics (formula)
- Why You Are Lacking Confidence
- Poverty Mindset
- Knowing When to Quit
- Men, Ego, and Vulnerability
- Why You Should NOT Franchise Your Business
Follow Dr. Nona Djavid:
Instagram: https://www.instagram.com/nonadjavid/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Friday Mar 15, 2024
Friday Mar 15, 2024
In this new episode, Rick sits down with Claudia Chan to talk about the lifetime and annual value of a patient for a dental clinic, profit margins in the dental industry, and how she keeps her 98% reappointment rate at her clinic.
Claudia is the founder and owner of Markham Dental - General and Cosmetic Dentistry, a $2 million multi-disciplinary practice, as well as The VIP Practice Creator. She went from being a high school dropout, to being a dental hygienist who hired dentists to work for her, to building and owning a multi-million dollar clinic.
In this conversation, Rick and Claudia Chan discuss topics, such as:
- Profit Margins of a Dental Practice
- The Dental Business vs. Rehab Clinics
- Lifetime & Annual Value of a Patient
- 3 Things that Keep Patients Coming Back
- AI in the Dental Industry
- 3 Important Metrics to Track as a Clinic Owner
- Team Reviews of Case Reviews
- 1:1 Model vs. Team-Based Care
- Top 3 Ways to Attract New Leads and Patients
- How to Improve Conversions at the Front Desk
- 4 Important Things to Running a Clinic in 2024
Follow Claudia Chan:
Instagram: https://www.instagram.com/markhamdental/
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Thursday Mar 14, 2024
Thursday Mar 14, 2024
In this new episode, Rick sits down with Jamey Schrier, to talk about how taking risks, correctly delegating treatment, and building relationships are key to building a successful business.
After successfully expanding and selling his PT practice, Jamey founded Practice Freedom U, a coaching service that has helped hundreds of practice owners grow their business so they can earn more and work less.
In this conversation, Rick and Jamey Schrier discuss topics, such as:
- How Your Ego is Affecting Your Business
- Relationships > Referrals
- Delegation of Treatment
- 3 Stages of Business Growth
- Importance of Building Relationships
- Overcoming Failure
- The Confused Business Owner
- Taking Risks
- Being Curious & a Student of Learning
Follow Jamey Schrier:
Instagram: https://www.instagram.com/practicefreedomu
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Thursday Jan 18, 2024
Thursday Jan 18, 2024
In this new episode Rick sits down with Morgan Tate and Paul Moon, experts in mergers and acquisitions, and has successfully navigated some of the trickiest clinic deals in the business.
Morgan is co-founder of DealBuilder, partner at Chinook Business Advisory and the founder of Tipsy Wealth, a newsletter that celebrates mind-numbing problems faced by entrepreneurs. He is on a mission to revolutionize the way businesses are bought and sold.
In this conversation Rick, Paul & Morgan discuss topics, such as:
- Impact of COVID on Business Sale and Buyer Activity
- Business Closures and Bankruptcies
- Classification of Sellers in the Business Market
- Clinicians' Departure and Clinic Challenges: Navigating Staff Turnover in the COVID Era
- The Importance of Proper Exit Planning for Businesses Looking to Sell
- Costly Consequences of Improper Accounting and Missed Lifetime Capital Gains Exemption
- Importance of Qualified Accounting in Business
- Share Sales and Valuation in Business
- Closing Business Deals: Preparing for Due Diligence, Boosting Buyer Confidence and Diligence Checklist
- Common Seller Mistakes and Reasons for Deal Failures
- Importance of Experienced Advisers in Business Transactions
- Negotiating as a Seller
- Strategies for Maximizing Clinic Sale Price
- Navigating Cultural Differences in Business Sales: Unveiling the Importance of Efficient Negotiation in the Canadian Market
Follow Morgan:
Instagram: @morgantate9
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Monday Dec 11, 2023
Monday Dec 11, 2023
In this new episode, Rick sits down with a pelvic health physical therapist, author, and entrepreneur, Nicole Cozean to talk about how to establish an online community and pelvic floor.
Nicole is the founder of the renowned Pelvic Sanity clinic in Southern California and the author of The Interstitial Cystitis Solution.
In this conversation, Rick and Nicole discuss topics, such as:
- Tips for Individuals Wanting to Build an Online Community
- The importance of knowing who your audience is
- Where to Start When Building an Online Community
- Does email marketing still work
- Can a Personal Brand Help with Recruitment?
- The key to a successful recruitment pipeline
- Apart from labor shortages, inflation, and declining reimbursement, what other factors should we prioritize?
- Can a multi-million-dollar orthopedic clinic owner allocate a million dollars for a pelvic floor revenue stream?
- What is the correct approach to adding pelvic floor services to your offerings?
- Two key considerations when marketing pelvic floor services
- How do you balance your life, business, and personal commitments?
Follow Nicole:
Instagram: @nicolecozeandpt
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Wednesday Nov 22, 2023
Wednesday Nov 22, 2023
In this new episode Rick sits down with a nationally known speaker, author and coach with a singular passion for leveraging the entire practice team towards improved patient outcomes, Jerry Durham to talk about how to pay your front desk more to do sales tasks.
Jerry Durham has over 25 years of experience and 20+ years of business ownership, including practice ownership, consulting and business coaching, he has spent significant time on the front line, answering calls and learning why patients think and act the way they do when interacting with the front desk.
In this conversation Rick and Jerry discuss topics, such as:
- How your practice can thrive during a Recession and Inflationary times
- Why clinic owners should stop chasing the shiny objects
- Do you compensate your front desk appropriately for their respective roles?
- How to pay your front desk more to do sales tasks
- How crucial is the role of your clinic's front desk?
- Is it better to replace your front desk with a kiosk?
- What is the highest salary for a front desk position, including bonuses?
Follow Jerry:
Instagram: @jerrydurhampt
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Sunday Nov 12, 2023
Sunday Nov 12, 2023
In this new episode Rick sits down with a business coach & co-owner of 3 Private Outpatient PT Practices as well as Online Health/Fitness Coach, Greg Todd to talk about how to support your clinician’s hustle.
Greg owns a 7 figure PT practice and has helped over a 1000 clinic owners grow their practice while having more freedom than they ever thought possible.
In this conversation Greg and Rick discuss topics, such as:
- Strategies to build your personal brand and be on a cover of magazine
- How did Greg rebuilt his Youtube account from scratch after his account got hacked
- How can a clinic owner support a clinician who has a side hustle
- How can clinicians make more money in less time
- How can you sell the result instead of # of visits on your care plan
- How to get your kids get ready for the real world
Follow Greg:
Instagram: @gregtoddpt
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Tuesday Oct 31, 2023
Tuesday Oct 31, 2023
In this new episode Paul Moon, an expert in mergers and acquisitions, and has successfully navigated some of the trickiest clinic deals in the business, sits down with a millennial clinic owner of 4 different multidisciplinary clinics, Soroush Peyvandi to talk how to buy and sell clinic when there’s recession.
Soroush owns 4 different multidisciplinary clinics with a combined team of over 50 staff. His business is doing over $6.5 million dollars in revenue and he became a clinic owner just 3 years ago.
In this conversation Paul and Sorush discuss topics, such as:
- Reason people change their behavior in buying
- Does recession gonna impact your clinic?
- The #1 key thing to do if you have a struggling clinic
- What is the status of the market right now
- Effects of high interest rate
- Most common mistakes that people make when they sell their clinic
- What does a buyer want when buying a clinic
- Transition obligations of the seller
- How do you find your marketplace
Follow Paul and Sorush:
Instagram: @soroush.phyzio @paul8moon
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com
Tuesday Oct 24, 2023
Tuesday Oct 24, 2023
In this new episode Rick sits down with the founder of Front Office GURU and the creator of Fix Your Front Desk Academy, Dee Bills to talk how to build a winning front desk team
Dee successfully built training systems and processes in her own PT practice resulting in consistent arrivals over 95% and a growth rate over 300%.
In this conversation Dee and Rick discuss topics, such as:
- Rick’s scandalous scenario encountered with a front desk
- Top dilemma of practice practitioners right now
- How to transform your clinic's profitability and staff retention with 3 key strategies
- How to have a winning front desk team
- How to reward your front desk
- What is the future of virtual front desk, and should you use one in your clinic
- How to successfully run your practice with your spouse
Follow Dee:
Instagram: @dee.bills123
Watch the episodes on YouTube: https://www.youtube.com/c/RickLauCallHero
Follow on Instagram, new videos EVERY SINGLE DAY:
instagram.com/thericklau/
Linkedin: https://www.linkedin.com/in/rick-lau/
Signup for the newsletter (22k+ clinic owners):
clinicowner.com
Sponsors:
Callhero: mycallhero.com
Apply to join #1 clinic owner community
clinicaccelerator.com